PR (Public Relations) is about your reputation, and how you are (and want to be) perceived.
What is PR?
Many companies, organisations and individuals in the public eye employ PR companies to build, protect and maintain their reputation, as it is their most valuable asset.
A ‘public’ is anyone who ever has or ever will form an opinion about a company, organisation, or individual, and could include customers, potential customers, suppliers, staff, the general public, and of course the me...