Independent dairy consultants Kingshay once again turned to Cognique for the design of their annual Dairy Costings Focus. The 24 page report which analyses dairy herd management is packed with specialist industry insight, and the striking design features photography taken by Kingshay MD, Duncan Forbes. The finished report was printed in time for the National Dairy Show and was published online, forming part of an email campaign.
Dairy costings report for Kingshay
How much should you spend on marketing your business?
Wondering how much you should spend on marketing your business? In short, there’s no definitive answer. It’s often recommended that you spend 10% of your turnover on marketing if you're planning for growth. Here’s what that would look like for businesses with a...Turnover of £120,000 = £12,000 marketing budget Turnover of £500,000 = £50,000 marketing budget Turnover of £3,000,000 = £300,000 marketing budgetIn reality, the 10% figure is far from gospel. If you search the...
E-commerce website for Somerlap Forest Products
Based in the heart of Somerset, Somerlap has been manufacturing high quality wooden products for 35 years, servicing both public and trade customers. Although a well established and successful business, ambitious MD Kevin Bond wanted to strengthen their retail market share. Working closely with the Somerlap team Cognique designed and developed a bespoke e-commerce website featuring WooCommerce, the WordPress eCommerce plugin. The website is content managed allowing the Somerlap team to update p...
Corporate brochure design for Hosted Accountants
Hosted Accountants (part of the Indigo Group) already had a smart new identity courtesy of Cognique, so we were delighted when they asked us to help with their corporate brochure design. The Taunton based company was planning its annual trip to Accountex ExCeL (the flagship event in the accounting calendar) and it was vital that they stood out in what was fast becoming a crowded market. The decision was made to produce a Case Study 'Bible' which would showcase what Hosted Accountants do best: p...
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