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SOCIAL MEDIA MARKETING

Love it, or loathe it, social media is one of the easiest ways to engage with your customers and prospects. Considering that 90% of businesses are now on at least one social media channel, can your business afford to be un-socialble?

Build a network of advocates who will spread the word about your business

Social media can be a powerful tool for business. As audiences spend more and more time on social networks, you could be missing out on potential business by not being there. We think the best people to manage your social media are the people in your business. But we appreciate that not everyone has the know-how, time or resource to keep it in house – so we’ve got a number of social media services to get you set up.

CAMPAIGNS & ADVERTISING

Want to meet specific business objectives, or reach a certain market or geo location? We can create campaigns that include highly targeted advertising to help boost the reach and effectiveness of your content.

CONTENT CREATION

Creating regular, engaging social media content is key to helping you reach a wider audience. Your potential customers want to read about the things that interest them. Starting conversations is great – being “me, me, me” isn’t.

AUTOMATED CONTENT

One of the easiest ways to populate your social media channels is to re-purpose the news or blog articles from your website. Setting up your website so it automatically publishes content to your social media accounts will save a lot of time.

Let us help you get social

“Cognique were a huge support to the Clochee UK team. The website they designed played a fundamental role in the initial launch of the range”
Shirley Routley, CEO, Clochee UK
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“The new eCommerce website certainly gives our customers a better understanding of the Glastonbury Spring Water products and services.”
David Lem, Sales Director, Glastonbury Spring Water
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“Cognique totally understood our vision, our objectives, our timelines and delivered a clean fresh new website.”
Dale Edwards, Chief Executive, Somerset Chamber of Commerce
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“We continue to work with Cognique to develop our marketing strategy and to showcase our business effectively.”
Charles Tweed, Marketing Director, Visive
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“As a team they are very easy to communicate with – they listen to and understand all of our comments and represent us to the max.”
Kevin Bond, Managing Director, Somerlap
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30Jul 19

Social media advertising - is it worth it?

Social media is supposed to be free, right? Isn't good social media simply creating engaging content and watching it go viral? Why then would you want to pay for social media advertising?What is social media advertising?Social media advertising comes in many forms. There are three main types of advertising:boosting a specific post digital display advertising remarketingBoosting a postOn a crowded platform with a lot of accounts making a lot of 'noise', boosting a p...

20Mar 19

5 reasons to outsource your social media

“Social media isn’t rocket science and we’ve got a graduate who’s a dab hand with Instagram.” Sound familiar? It's true, social media isn’t rocket science! However, like all marketing activities, it is truly effective when utilised as part of a wider strategy. Whilst the office junior may have a great following on Snapchat or perhaps even be an emerging YouTube star, running, managing and growing social media channels for a business requires planning, quality content and t...

12Feb 19

Should you be scheduling your social media posts?

In 2019 it is estimated there will be 2.77 billion social media users worldwide. Social media marketing is recognised as a highly effective means to build brand awareness, demonstrate expertise and build engagement with existing and potential customers. The immediacy of social media requires social media channels to be nurtured with engaging content carefully created for them. Unfortunately, this takes time. With day-to-day operational business needs often taking priority over social medi...

Combining web design and targeted digital marketing to achieve your business goals

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Call 01749 678721

Cognique, The Rural Enterprise Centre, The Bath & West Showground, Somerset BA4 6QN