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SOCIAL MEDIA MARKETING

Love it, or loathe it, social media is one of the easiest ways to engage with your customers and prospects. Considering that 90% of businesses are now on at least one social media channel, can your business afford to be un-socialble?

Build a network of advocates who will spread the word about your business

Social media can be a powerful tool for business. As audiences spend more and more time on social networks, you could be missing out on potential business by not being there. We think the best people to manage your social media are the people in your business. But we appreciate that not everyone has the know-how, time or resource to keep it in house – so we’ve got a number of social media services to get you set up.

CAMPAIGNS & ADVERTISING

Want to meet specific business objectives, or reach a certain market or geo location? We can create campaigns that include highly targeted advertising to help boost the reach and effectiveness of your content.

CONTENT CREATION

Creating regular, engaging social media content is key to helping you reach a wider audience. Your potential customers want to read about the things that interest them. Starting conversations is great – being “me, me, me” isn’t.

AUTOMATED CONTENT

One of the easiest ways to populate your social media channels is to re-purpose the news or blog articles from your website. Setting up your website so it automatically publishes content to your social media accounts will save a lot of time.

Let us help you get social

“Cognique totally understood our vision, our objectives, our timelines and delivered a clean fresh new website.”
Dale Edwards, Chief Executive, Somerset Chamber of Commerce
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“As a team they are very easy to communicate with – they listen to and understand all of our comments and represent us to the max.”
Kevin Bond, Managing Director, Somerlap
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“We continue to work with Cognique to develop our marketing strategy and to showcase our business effectively.”
Charles Tweed, Marketing Director, Visive
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14Aug 18

How can I market my business using Instagram?

Instagram’s engagement rate is one of the best of all social network platforms, enabling businesses to quickly establish a healthy following. In the current social media era, where “Charlie bit my finger” can receive over 861 million views on YouTube, it's now easier than ever to connect with potential customers. Using social media businesses are no longer limited to advertising in their 'back garden' – they can now connect with customers from every corner of the world, especially with ...

01Feb 18

How to use YouTube for marketing

Did you know that a third of all time online is spent watching videos? As internet speed has increased, so has the desire for video content. YouTube is the leader, with over a billion active users. Taking advantage of this huge audience to market your business is easier than you might think, especially as most smartphones and cameras can now film excellent quality video. Three types of videos to create Focus on creating videos that are helpful to your target audience, here's three ideas for s...

22Apr 16

New social media trends your business should be aware of

Social media might be an established marketing tool, but it’s changing all the time. The top channels, most used features and best practice are constantly shifting. Here’s what you need to know about two of the biggest new social media trends this year – live video and messaging apps – and how your business could take advantage. Live video Thanks in part to faster mobile internet speeds and better camera phones, live video has really taken off in the last few months. Now anyone wit...

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Bishopbrook House, 4 Cathedral Avenue, Wells, Somerset BA5 1FD