Dominate search and gain quick sales with PPC.
When done correctly, PPC is a powerful signpost that generates sales from people already interested in the products or services you provide.
As your PPC agency, we’ll handle everything from Google Ads to Google Shopping. Our research uncovers a targeted audience interested in your services.
Draw in customers who already want you.
Customers targeted by Google Ads are the online equivalent of people who stop to peek through your shop window: they just need something to entice them in.
PPC ads tell prospective customers about your business the moment they start searching for your services.
Increase sales with Google Shopping.
When it comes to Google Shopping, we’ll ensure your business’s virtual shelves are super visible and highly accessible.
Everyday, people will be searching Google for the products you sell – so it’s vital that you’re there for them to find. We use Google Merchant Centre to list your products on Search, Google Maps, and more, so your ads are always on your online audience’s radar.
Super-fast lead generation.
Even if your website isn’t as optimised for search as it could be, PPC will generate leads from potential customers you’d otherwise miss.
We’re not an agency that throws things at the wall to see what sticks. Our carefully honed PPC management brings in more revenue, whilst we work on your SEO to improve long-term, sustainable lead generation.
We manage your PPC, you gain back time to focus on your business (or go on holiday – whichever’s needed most).
Dominate search
PPC is the perfect partner to SEO to dominate search rankings and increase your sales through high impact online ads.
Seamless Google Shopping
We’ll check products pull in from your website to Google Shopping correctly, ensure your ad copy ranks as ‘Excellent’, set up seasonal ads for different product types – whatever you need, we can handle it.
Goal-oriented? Great, so are we
From day one, we’ll establish what your business goals are and how we’re going to help you hit them. Our goal is to help you reach yours.
No matter the business or the goals, our PPC process remains the same…
1. Audit
To start, we’ll gather data on any existing PPC campaigns you might have.
We’ll analyse how these have been performing, and whether they align with your current marketing goals.
2. Research
Don’t worry: we do our homework.
We’ll identify your key audience, and conduct extensive market research to fully understand the competitive landscape your business operates in. At the end of this, we’ll have identified the keywords we’ll use for your winning PPC campaigns.
3. Action
Research done, it’s time for action.
We create campaigns and ads that resonate with your key audience. If you sell products online, we’ll ensure your Google Shopping campaigns are managed correctly and bring in sales.
4. Analyse
We document the entire PPC process, and regularly update you via your own digital dashboard on how your ad campaigns are working towards your goals.
We explain everything to you in a friendly, jargon-free way – we want you to understand how your PPC is performing.
Increase sales with targeted PPC campaigns.
Our other digital marketing services
There are so many marketing agencies out there and the quality of product, expertise and service varies so much. When we chose Cognique, we did so because they understood what we needed. They listened to our requirements and got under the skin of the organisation and our customer personas and user journeys. Our demands were high but their response matched this expectation and they have now become a valued extension to our marketing team.
Dave West
Head of Employer Engagement
Somerset Skills & Learning
From the first meeting I knew we were working with a top tier agency. They were well prepared, willing to listen to our needs and ready to help us reach our goals of taking our food business online in an authentic way. Cognique took a collaborative approach where we felt supported in our ideas, and at the same time were offered new and innovative suggestions of how to reach our customers. I totally recommend this company and the people who work there.
Tariq Nasir
Owner
Feast Circle
I’m very impressed with the marketing Cognique have done and continue to do – it makes a refreshing change compared to the service I was getting before. Thank you so much.
Maxine Easingwood
Owner
Heritage Heating & Cooling