Skip to: main navigation | main content | sitemap | accessibility page

Add Apple Pay to WooCommerce to boost conversions

We’re massive fans of WooCommerce for a whole host of reasons. It’s easy to use, highly customisable, secure and amazingly, it’s free! Recently WooCommerce got even better thanks to the addition of Apple Pay as a payment method.

Why add Apple Pay?

For users with iPhones, Apple Pay provides one of the easiest and quickest ways to make a purchase.

The more obstacles you can remove on the path to purchase, the better. With Apple Pay, buyers don’t have to get up to find their credit card or payment details, they just select Apple Pay and instantly confirm the purchase with fingerprint recognition, it’s that simple!

It’s so easy, that some retailers have seen conversion rates more than double after implementing Apple Pay as a payment method.

What’s more, Apple Pay is growing – people are increasingly using it to pay when shopping both online and in stores. Usage has grown 500% in the last year and shows no signs of stopping. The new iPhone X will potentially make purchases even easier, as it uses face recognition rather than needing a fingerprint. Crucially, shoppers using Apple Pay in stores aren’t restricted by the £30 limit that applies to contactless cards, so it’s becoming a default method of payment for many people.

As it requires a fingerprint – or soon, your face – to purchase, it’s also more secure than credit and debit card payments, which can be made online without any additional security checks.

How to add Apple Pay to WooCommerce

Businesses using the Stripe payment gateway can instantly add Apple Pay by updating the plugin and switching it on in settings.

Once activated, the Apple Pay option will automatically be shown to shoppers who have enabled the Apple Wallet on their iPhone.

If you’re not using WooCommerce yet or you are looking for help with your ecommerce website, get in touch.

James PattenTechnical Director

If you're not using WooCommerce for your online shop, you should be!

Here's why

Share this article

Related Blogs

16Feb 17 

Bespoke WordPress themes vs WordPress templates

Thinking about buying an off-the-shelf WordPress template or wondering if a bespoke Wordpress theme would be better? In this blog we cover the pros and cons of both. Turnaround time Wordpress templates can be a great option for small businesses just starting out. Those that are tech savvy could have a simple site up and running within a few hours, providing they have the content ready. On the other hand a bespoke theme would take longer to develop, but it would be entirely tailored to your bu...

19Oct 16 

4 ways to improve your WooCommerce product pages

Want to sell more from your WooCommerce shop? Here are four ways to improve your product pages. 1. Write a good product description When you’re selling online, you are relying on your product description to do the selling for you, so a good description of your product is crucial. Make sure it is... Unique Google doesn’t like duplicate content, so it is important for search engine optimisation to write a unique description, especially if you sell the same product as another online shop. ...

07Sep 16 

WooCommerce review - why we use WooCommerce for our ecommerce clients

We’ve already talked in detail about why we prefer to work with WooCommerce. In this blog post we’ll look at the advantages of WooCommerce for our clients, after all, they’re the ones that will be using WooCommerce on a daily basis. WooCommerce review 1) It’s easy to use WooCommerce is as easy to use as WordPress. WordPress is one of the most intuitive content management systems, and WooCommerce uses the same interface, making managing your products and stock easy and stress free. Ad...

Subscribe

Join Our Mailing List