It’s relatively easy to develop a website that looks good. However, the difference between a good and a great website goes beyond surface level appearance and basic functionality. The success of a website is decided by your customers and how they engage with it. Based in Somerset, we use our creative and technical web design and development expertise to build bespoke websites that not only deliver your business goals, they satisfy the needs of your customers.
Understanding who your customers are and how your business offering satisfies their needs is a vital part of business growth. Your online customers will often inhabit specific groups and have unique needs. Careful analysis will identify these needs, establish their ‘personas’ and inform their online ‘user journeys’.
UX (User Experience) embraces everything about the user journey. Good web design and development must always prioritise the needs of the end user. Site mapping, wireframing and visualising are just some of the building blocks we use to develop intuitive user interaction.
Whether it’s promoting a service or selling a product, a website’s primary function is to ‘convert’ the visitor. Our UI (User Interface) web design expertise centres on the visual and the interactive elements of the user journey, making sure it’s consistently relevant, efficient and ultimately satisfying.
The websites we develop are business assets, built to streamline processes and strengthen efficiencies. Our technical expertise means we can integrate website builds with existing systems and software without any downtime, making sure that your business continues to run smoothly.
A strong business is always growing and evolving. Because everything we do is bespoke, our websites are designed to adapt to the needs of the business. Combined with affordable support packages, robust security and reliable hosting, our website offering is a compelling investment for any ambitious business.
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Cognique, The Rural Enterprise Centre, The Bath & West Showground, Somerset BA4 6QN
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